Enhancing Sales &Brand Awareness

Increased Engagement: People enjoy having fun and interactions. Emotional connection & reactions through immersive storytelling. Mobility & accessibility of content (i.e. digital & scalability)

Capability Development & Cost Saving

Content replayability & reusability through transmedia (e.g. apply across different mediums). Simulate virtually where real-world simulations are costly or not practical to run. Opens new capabilities & opportunities

Enhancing Training Opportunities

Ability to augment training outcomes through ontextualisation Increase knowledge retention, trains empathy, mental ‘muscle memory’ and visceral learning